THE FIT STUDIO

New York, Estados Unidos 2022

Movement. Mindset. Momentum.
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At THE FIT STUDIOS, fitness isn’t just about breaking a sweat—it’s about breaking through. Their signature mix of movement, music, and mindset is designed to transform every session into a full-body, full-soul experience.
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They came to us for a rebrand that could match the energy of their workouts—capturing the rush, the release, and the deep sense of empowerment their community taps into with every class.
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Together we created an inviting new identity that pulses with the same intensity as their workouts—designed to move you, inside and out.

SCOPE OF WORK

Brand Strategy
Visual Identity
Creative & Art Direction
Content Creation
Graphic Design
Motion Identity

THE TEAM
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→ Anik Meijer Werner
→ Desiree Arango
→ Paula San Miguel
→ Iván Arango

THE ID TEAM