New York, Estados Unidos 2022

Movement. Mindset. Momentum.

At THE FIT STUDIOS, fitness isn’t just about breaking a sweat—it’s about breaking through. Their signature mix of movement, music, and mindset is designed to transform every session into a full-body, full-soul experience.

They came to us for a rebrand that could match the energy of their workouts—capturing the rush, the release, and the deep sense of empowerment their community taps into with every class.

Together we created an inviting new identity that pulses with the same intensity as their workouts—designed to move you, inside and out.

SCOPE OF WORK

Brand Strategy
Visual Identity
Creative & Art Direction
Content Creation
Graphic Design
Motion Identity

THE TEAM
‍
→ Anik Meijer Werner
→ Desiree Arango
→ Paula San Miguel
→ Iván Arango